Start with the user
A brief is a short description of a problem and who has it. Good devices start with the user, not the parts.
- Who will use it?
- What problem does it solve for them?
- Where will it be used?
- What must it never do?
Brief: a crossing outside the school. Users: pupils on foot, and drivers. It must never let cars go while people are crossing.
Think about every user. A person who cannot see well needs a sound as well as a light.