Year 7 · Summer 2

Raid: Code for a Cause · Lesson 3 of 5

Designing for an audience: layout, colour and typography

TheoryTopic 5 Representing images

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

You will learn to

  • Identify who a poster is for and what its one message is.
  • Explain how layout, colour and font choices help or hurt a design.
  • Compare three posters and explain which one works best for its audience.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Success criteria

You have got it when you can say:

  • I can name the audience and the message of a poster.
  • I can spot a poster with too many colours or text too small to read.
  • I can use the rules: one message, two colours, text big enough to read from the back.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Retrieval starter

Questions from before. Write your answers, then show them.

  1. Last lesson

    A logo must look sharp on a pen and on a billboard. Best stored as…

    A A vectorB A bitmap

    A. A vector

  2. Last unit

    Which shape is used for OUTPUT total?

    A ParallelogramB DiamondC Rectangle

    A. Parallelogram

  3. Earlier this year

    A face-recognition model works badly on faces unlike its training photos. This is…

    A A syntax errorB Bias from unrepresentative training dataC Overflow

    B. Bias from unrepresentative training data

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Key words (1 of 2)

colour depth
Bits per pixel. Sets how many colours are possible.
Pixel
The smallest single-colour dot of an image.
Bitmap
An image stored as a grid of pixels.
Resolution
Number of pixels: width × height.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Key words (2 of 2)

Metadata
Data about data, like an image's width and height.
Vector
An image stored as shapes and instructions.

The explanation · step 1 of 2

More colours = more bits per pixel

Bits per pixel = colour depth. Same rule as before: n bits give 2ⁿ colours.

Colour depthColoursUse
1 bit2Black and white
2 bits4Very early games
8 bits256GIFs, retro graphics
24 bitsabout 16.7 millionNormal photos

The explanation · step 1 of 2

The maths: How many colours?

The explanation · step 2 of 2 · part 1 of 2

How 24-bit colour works (RGB)

Screens mix three lights: Red, Green, Blue. Each gets 1 byte (0–255). 3 × 8 = 24 bits.

ColourRedGreenBlueHex
Black000#000000
White255255255#FFFFFF
Red25500#FF0000
Yellow2552550#FFFF00
Orange2551280#FF8000

The explanation · step 2 of 2 · part 2 of 2

How 24-bit colour works (RGB) (continued)

?Why?

Why is red + green = yellow? Mixing light adds colours. Mixing paint takes them away. Screens make light.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Quick quiz · 1 of 3

A shop keeping your data for 20 years 'just in case' breaks…

  1. A Data protection law
  2. B The Computer Misuse Act

A. Data protection law

Storage limitation: data must not be kept longer than needed.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Quick quiz · 2 of 3

Spreading ransomware that locks a company's files is which CMA offence?

  1. A Section 1
  2. B Section 3
  3. C Section 2

B. Section 3

Section 3: unauthorised acts that impair a computer. Up to 10 years.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Quick quiz · 3 of 3

Which is the Spanish equivalent of the Data Protection Act 2018?

  1. A Código Penal art. 264
  2. B Ley de Propiedad Intelectual
  3. C LOPDGDD (Ley Orgánica 3/2018)

C. LOPDGDD (Ley Orgánica 3/2018)

With the EU GDPR, the LOPDGDD is Spain's data protection law.

Year 7 · Raid: Code for a Cause · Lesson 3 of 5

Exit ticket

Answer on paper before you go. Then check.

  1. An email link says 'brightwell.example' but hovering shows 'brightwe11-login.xyz'. This is…

    A A red flag: the real address is differentB Safe because it has HTTPSC Normal for banks

    A. A red flag: the real address is different The visible link text can say anything. The real address is what matters.

  2. A photo is licensed CC BY-NC. Can a company use it in a paid advert?

    A No: NC means non-commercialB Yes, if they credit the creator

    A. No: NC means non-commercial NC forbids commercial use, even with credit. They would need to ask permission.